As the host of the Resisting Beta podcast and founder of Resisting Beta Consulting, Andrew is on a mission to help companies in the men's health niche achieve impact at scale. With a particular set of skills acquired over a long career, Andrew is dedicated to changing the world, one company at a time.
As the former marketing director at Mid-West Family of companies, Andrew transformed a radio broadcasting company into a full-service digital marketing company by developing a marketing strategy designed for their sales team. As the owner of Foundation First Media, a strategy-first digital marketing agency, he helped small service-based businesses develop a measurable, trackable, and results-focused marketing strategy.
Through his consulting company, Andrew works with companies that impact men's physical, mental, or spiritual health and helps them build a predictable selling system designed to grow their impact and sales. Andrew's passion for making a difference in the world, combined with his wealth of experience and skills, makes him the perfect fit for CEOs, founders, and event planners in the health and wellness space looking for a speaker.
We leverage cutting-edge AI tools to craft personalized strategies that resonate with your target audience. Our data-driven approach ensures that your message reaches the right men at the right time, driving engagement and conversions.
We go beyond traditional marketing tactics, utilizing AI to analyze consumer behavior, optimize sales funnels, and develop targeted campaigns that deliver results. Our goal is to double your sales while simultaneously furthering your mission to improve men's lives.
AI-Powered Growth for Men's Health Businesses
Fueling Your Business Success
The Power of Sales and Marketing Alignment
Here are a few of Andrew's Topics:
Explore the transformative potential of AI, including Chat GPT and machine learning, across your entire organization.
Discover how AI can enhance sales and marketing efforts, providing valuable insights and improving customer engagement.
Learn practical strategies to integrate AI seamlessly into existing workflows, maximizing productivity and efficiency.
Address concerns about AI replacing human jobs by emphasizing the importance of human-AI collaboration and its positive impact.
Walk away with a clear roadmap to build an AI-ready workforce and leverage AI to drive business growth and success.
Learn how your organization can stay at the forefront of the AI trend and not lose market share to your competitors who are adapting quicker than you.